Email Marketing Specialist

About the Role

Key Responsibilities

• Plan, create, and execute email marketing campaigns
• Write and edit email copy for promotions, newsletters, and lifecycle campaigns
• Build emails using marketing platforms (Mailchimp, HubSpot, Klaviyo, etc.)
• Segment audiences and manage email lists
• Monitor campaign performance (open rates, click-through rates, conversions)
• Conduct A/B testing to optimize subject lines, content, and timing
• Collaborate with design teams on email layouts and visuals
• Maintain email calendars and campaign schedules
• Ensure emails align with brand voice and messaging
• Optimize campaigns for deliverability and engagement
• Analyze data and provide performance reports and insights
• Stay updated on email marketing trends and best practices

Requirements

• Bachelor’s degree in marketing, communications, or related field preferred
• 0–2 years of experience in email marketing, digital marketing, or related roles
• Strong writing and communication skills
• Basic understanding of email marketing metrics and performance tracking
• Familiarity with email platforms (Mailchimp, HubSpot, Klaviyo, etc.)
• Attention to detail and organizational skills
• Ability to manage multiple campaigns and deadlines
• Basic knowledge of HTML/CSS for email is a plus
• Comfortable working independently in a remote environment
• Analytical mindset with a creative approach

Benefits & Perks

• Fully remote work flexibility within the United States
• Competitive compensation (above entry-level market range)
• Medical, dental, and vision coverage options
• Paid time off, holidays, and sick leave
• 401(k) retirement plan options
• Paid onboarding and marketing training
• Access to marketing tools and learning platforms
• Career growth into Email Marketing Manager, CRM Manager, or Digital Marketing Specialist roles
• Performance-based bonuses and campaign incentives
• Collaborative and data-driven marketing team environment